The Cadillac F1 team Adopts Apollo Program Playbook to Assemble Squad from Scratch for Australian Startline.
Approximately twelve months previously at the Nevada Grand Prix, the Cadillac racing team were at last given the green light as the world of Formula One's most recent entrant for 2026. Establishing the squad from the ground up has involved a frenetic operating tempo that the team principal, Graeme Lowdon, has equated to the Apollo moon landing. As Formula One arrives on Vegas this race weekend, Cadillac are aware the clock is ticking.
The Tight Timeline to Melbourne
At the final race of the season to be hosted in the America, with approximately a hundred days to go before they make their debut for the first time in Melbourne at the 2026 season opener, the Cadillac F1 project have made significant progress but, in what must seem like a never-ending challenge, they are cognizant there will not be sufficient time.
The CTO, Nick Chester, joined the nascent project in March 2023 soon after it was established, when the squad were without even an approved entry. He has been at its heart since then and gets a knowing grin when reflecting on the ride.
“You might get a brief moment looking back at what you have accomplished and go: ‘Incredible, isn’t this fantastic what we have built in under three years,’” he notes. “And then the next minute you consider: ‘Well, we still have a great deal to do.’”
An Unprecedented Task
Chester had success at Renault in Alonso's victorious seasons of 2005 and 2006 and was in charge of technical development at the new Mercedes-Benz Formula E team, but no other project has quite compared with the mission of bringing the iconic American Cadillac name, a factory team backed by the parent company, General Motors Corporation, into F1.
“Creating an F1 team from the ground up, how often do you get the opportunity to do that?” Chester remarks. “There's nothing comparable. In an existing team you won't have the chance to transform cultural approach.”
With each day that elapses thoughts are more focused on the looming moment of truth in Australia and targets are being managed.
“One must presume that any incoming team joining the grid is probably going to finish last but just making it to the starting line will be an feat in itself,” Lowdon commented earlier this year and while Chester echoed this he believed the organization had a reputation to build as well.
“Our primary goal we aim to demonstrate is that we deserve to be there,” he emphasizes. “So that we turn up and we perform competently. We aim to demonstrate that we are a serious contender performing the right things on the track. Once we prove that we are a legitimate team, then we aim to demonstrate forward movement after that.”
Pilot Selection and Recruitment Drive
In late summer they recruited Sergio Pérez and Bottas as their racers for the 2026 season, a tandem distinguished for their priceless expertise in performing at the leading positions in two of the sport’s biggest teams, Red Bull and the Mercedes team, and Valtteri Bottas reflected the sentiment of combative optimism.
“Certainly, we’re realistic,” he said. “We face a massive task to do, and it will likely be probably a difficult start, because this is Formula One. But our goal isn't to stay at the back. In my view given this organization, with this team, these personnel, there is every reason that we shouldn’t be able to advance swiftly up to the pace and enjoy some success.”
To that end hiring has been in full swing, with personnel now up to more than 400 and planned to attain the target of 600 members quickly. Alongside their present headquarters at the Silverstone circuit, the squad are in the phase of completing an headquarters at Fishers, Indiana in Indianapolis and there is the GM works in Charlotte, where they are constructing the center to build the new engine, set for 2029 – for now they will run Ferrari power units – and the Toyota wind tunnel in Cologne, Germany. It is a complex organization, different from the trend in the sport for more centralization, and has led to the new cultural approach to which the CTO referred to.
Space Mission Blueprint
“It's closely based on the NASA moon mission,” stated the team principal shortly before the British GP in July. “We have a clear-eyed view, we know how challenging it is. The schedules, they’re super, super, super short. Well, we aren't launching a lunar mission, but it feels like it sometimes.”
So they have embraced, rather than the conventional chain of command, a non-hierarchical approach similar to that of NASA's, where there were a range of project teams all focusing on various components of the mission at a variety of locations.
“If you have to go through a procedure where an issue arises and they escalate it to their supervisor, that leader communicates with a supervisor at a different location, it goes back down the chain, it’s super slow,” explains Nick Chester. “So we empower team members to handle things directly. Eliminating management approval for everything is far more efficient and faster.”
What Lies Ahead
The effectiveness of this flexible strategy will be proven in the pressure of racing next season and there is a significant degree on the line for the sport, too. The Cadillac team have recruited as their reserve driver the young Californian Colton Herta